by Liam O'Leary | Jul 8, 2021 | The Back Page
The Hundred x Lego Group Sky Sports, Lego and The Hundred partner to explain the format of the new tournament. This is a perfect example of partnership announcements not having to be dry. Plus, it’s an effective way to entice the next-gen through Lego-themed...
by Liam O'Leary | Jul 1, 2021 | The Back Page
FC Augsburg join the fixture announcement hype FC Augsburg announced their Bundesliga schedule for 2021-22, and it was epic! They’ve included various viral moments, cultural phenomena and community-themed content to announce their matches for the new...
by Liam O'Leary | May 20, 2021 | The Back Page
Football is for everyone Last weekend saw a campaign run by female football fans to raise awareness about sexist abuse existing in the game. The ladies presented a message on a piece of paper illustrating a statement of abuse to demonstrate what some female fans...
by Liam O'Leary | May 12, 2021 | Guides & Inspiration
Over the years, we’ve seen some hilarious and bonkers kit launches from Arsenal’s 19/20 launch voiced by urban slang and Southampton FC releasing a spoof of the Frye Festival documentary. Kit launches contribute massively to promoting the upcoming season....
by Liam O'Leary | May 7, 2021 | The Back Page
The sporting videos taking over social media this week BT Sport bridge football and combat sport closer together The Chelsea FC Women’s team recently reached the UCL final for the first time ever. Manager Emma Hayes openly spoke about how UFC Fighter Rose Namajunas’...
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