The Hundred x Lego Group
Sky Sports, Lego and The Hundred partner to explain the format of the new tournament.
This is a perfect example of partnership announcements not having to be dry. Plus, it’s an effective way to entice the next-gen through Lego-themed animation.
Germany come through with the anime vibes
Tokyo2020 is around the corner, and the German national football team produce an anime-themed video to announce their squad.
Anime is at the heart of culture in Japan, and Germany’s content team has put together a great piece to show the power of culturally sensitive content.
Boxing and the Euros meet
COPA90 stay at the fore-front of Euros2020 culture once more. They’ve produced a creative piece which merges football and boxing together.
England and basketball meet
The England team decided to shoot a few hoops before their semi-final clash against Denmark.
Check out the Tokyo2020 fan zone
Tokyo2020’s content game is first class right now. This is a perfect example of how to get someone’s attention in less than 30 seconds.
Written by Stoke & Dagger contributor Ashwyn Lall (Twitter: AshsSportsTalk1).